How auctions conquered the internet | the Game Changer podcast with Michael Ostrovsky
Here’s an episode of Game Changer - the game theory podcast that shares enthusiasm and passion for game theory and its applications. Link to the podcast How auctions conquered the internet. In this episode Michael Ostrovsky walks us through the history of online advertising auctions, from their modest beginnings at Yahoo and other internet pioneers to the lucrative business models many internet giants like Google and Amazon rely on today. Even though online ad auctions are a story of incredible success Michael also gives some insights into which flaws existed in its early days and how these were overcome as time passed....