DOJ v. Google | Google's defense

Not time to look thoroughly into Google’s issue yet. However, one of Google’s main arguments: With the cost of ads going down and the number of ads sold going up, the market is working. The DOJ’s case risks inefficiencies and higher prices — the last thing that America’s economy or our small businesses need right now. Sounds more like a threat than a proper defense. To me it’s less compelling than DOJ’s 170-page complaints....

September 23, 2024

DOJ vs. Google | Waterfall Auction -> Header Bidding -> Open Bidding, All Explained

Here’s your Sunday cuppa tea, or wine if you’d need for today’s juicy content: what has Google done wrong, for real? Today let’s drink the richest blend—how they manipulated their auction mechanism to secure monopoly—according to the DOJ’s filed complaint. Related blogs about DOJ vs. Google: DOJ’s complaints overview, and break down Part I and Part II. before we begin, here’s a quick recap: A quick look at the complete market:...

September 22, 2024

Mozart K.314 Movt. 3 | 2001 Europakonzert Istanbul

Music for the weekend: Mozart’s Flute Concerto No. 2 in D major, K. 314. A bit of history lesson: Dutch flautist Ferdinand Dejean (1731–1797) commissioned Mozart for four flute quartets and three flute concerti, of which Mozart only completed three quartets and one new flute concerto (K.313 in G major). Instead of creating a new second concerto, Mozart rearranged the oboe concerto he had written a year earlier as the second flute concerto, although with substantial changes for it to fit with what the composer deemed flute-like....

September 21, 2024

Erdős number

I first heard an economist talking about this fascinating concept at Al’s market design coffee. These days I found a student in my coauthor’s former PhD advisor’s group has Erdős number 3—and he’s a first-year PhD. orz. The Erdős number describes the “collaborative distance” between mathematician Paul Erdős and another person, as measured by authorship of mathematical papers. How it has started: Paul Erdős (1913–1996) was an influential Hungarian mathematician who in the latter part of his life spent a great deal of time writing papers with a large number of colleagues—over 500—working on solutions to outstanding mathematical problems....

September 20, 2024

mechanism design seminar notes | week 2

Following up on last week’s introduction to combinatorial auctions and Vickrey-Clarke-Groves (VCG) mechanisms, a natural question arises: Is there a more efficient algorithm to allocate items effectively? One general idea is to start with an arbitrary price vector. If an item is demanded by more than one agent, we increase its price; if no agent demands it, we decrease its price. We then sit back, and pray that the process terminates:...

September 19, 2024

DOJ vs. Google | DOJ complaint break down | Part II

Google’s Playbook — Locking Down the Ad Tech Market Continuing from our previous discussion, Google’s ad tech dominance didn’t just materialize overnight. It’s been meticulously crafted through a series of calculated moves that have systematically cornered the ad tech market and stifled competition. Let’s delve into some pivotal tactics outlined in the DOJ’s complaint under Part IV. of DOJ’s complaint GOOGLE’S SCHEME TO DOMINATE THE AD TECH STACK: Sorry, there we go:...

September 18, 2024

DOJ vs. Google | DOJ's complaints, breaking down | Part I

The DOJ’s complaint against Google is remarkably clear, efficiently addressing the core issue of Google’s monopoly in display advertising within 150 pages. After reading it, well, I believe Google is in serious trouble this time. The DOJ made its point effectively, outlining the ad tech ecosystem’s structure by highlighting key abstractions and omitting unnecessary details. They’ve probably created some of the best explanatory slides ever. The complaint is available here in DOJ’s official website....

September 16, 2024

DOJ vs. Google | DOJ's complaints

Week one of DOJ v Google ongoing. Despite the heat in the courtroom, let’s look back a little: here’s a recap of the Department of Justice (DOJ)’s arguments against the Google’s alleged ad market monopoly. Justice Department Sues Google for Monopolizing Digital Advertising Technologies PRESS RELEASE of DOJ. Tuesday, January 24, 2023 The lawsuit is focused on Google’s display advertisement business—the two-sided market of advertisers, publishers and intermediate service providers....

September 16, 2024

autumn definition

Happy fall—and the start of the new school year. Listen to autumn from Vivaldi’s four seasons: I feel like summer everywhere is almost the same as in both vibes and time definitions: like, it’s just suppose to be hot and fun holidays. But autumn is defined differently across various cultural, astronomical, and meteorological contexts. In the astronomical context, autumn is defined by the position of the Earth relative to the sun—when day and night are approximately equal in length, marks the start of autumn....

September 15, 2024

online algorithm seminar | week 1 & 2

Professors Hu Fu and Gavin Tang are jointly teaching an online algorithms seminar, following selected content from Borodin and Pankratov’s 2019 textbook Online Algorithms. The course explores how algorithms perform under uncertainty, without prior knowledge of future inputs. Introduction to Online Algorithms Prior-Free Online Setting In online algorithms, decisions are made sequentially and non-revocable, without knowledge of future inputs. The final reward is contigent on the whole sequence of input....

September 14, 2024