My Ex, Apple PR, and the Economics of (Not) Buying an iPhone
Last summer, my then-boyfriend—not an economist but, as it turned out, a very rational kind of asshole—drove me to the airport to San Francisco. As I trying to connect up Apple Music in the car, I frustratingly struggled with his ancient iPhone 8. He muttered that “the new one is already ordered.” I nodded. Fine. Weeks later, I landed back from Yale, and he was there to pick me up again—with the same cracked iPhone 8....