Consumerism Gossip III | Dianping’s Community Judges and the Math Behind 'Appropriateness'
If you’ve never used Dianping, think Yelp—but shinier, angrier, and far more dominating with the fate of restaurants in China. It’s the platform people turn to when deciding whether some ¥68 hotpot buffet would be a delicious meal or a strict no-no. Naturally, the platform holds immense power. A single low rating can haunt a restaurant’s prospects worse than bad feng shui. Restaurants, understandably, get furious when they feel wronged—especially by vague, hostile, or outright malicious reviews....